Looking to purchase gold this festive season? Here's how to directly avail Tyohar BharatPe Gold Offer

Investors across India choose to purchase gold during the auspicious festive season during Dhanteras and Diwali and this year is no exception. For those looking to invest in digital gold, fintech company BharatPe has launched its ‘Tyohar BharatPe Gold Offer’ providing customers with 5% extra digital gold and prizes from a pool of ₹20 lakh.

The financial services and UPI payments company has launched the limited-period campaign — from 11 October to 10 November 2026, across the BharatPe ecosystem to mark the festive season, it said in an official release.

“With the Tyohar BharatPe Gold Offer, BharatPe aims to make digital gold investments more rewarding during the festive season. The campaign combines an assured additional gold benefit on eligible purchases with a leaderboard challenge, offering customers two ways to participate in the festive initiative,” it stated.

How to directly avail offer?

Customers can access the offer directly through the Invest BharatPe app. The mobile application enables digital gold investments, setting up gold SIPs, and tracking of customer's holdings through a single platform.

Here's how to Avail the Tyohar BharatPe Gold Offer: Stepwise

Founded in 2018, BharatPe launched India’s first UPI interoperable QR code and in 2020 also launched a card acceptance terminal — BharatPe Swipe. It currently has a registered network of over 1.7 crore merchants across more than 450+ cities.

It is among the leading players in UPI offline transactions, processing over 450 million UPI transactions per month, with monthly Transaction Processed Value of ₹12,000 crore. Its POS business processes payments of over ₹27,000 crore annually on more than 1,25,000 machines.